As of April 2020, there were 4.57 billion active Internet users. A new digital 2020 report report published by We Are Social and Hootsuite revealed that there are 3.8 billion active social media users today. This equates to about 50% of the world’s total population.

In UAE, there are 9.73 million (98.98% of the total population) active social media users.

These statistics show the potential that social media have and the amount of exposure you can have with it. There are people on social media with millions of subscribers and followers commonly known as social media influencers.

If you have not already included social media marketing in your marketing plan this is the time to seriously think about it. For your brand to gain a huge following is a difficult and time-consuming task, but you can utilize influencers marketing to pitch your brand to a greater audience and in less time.

So what is influencer marketing?. Simply put, it means you ask the social media influencers who already have a huge fan base to endorse your product or brand. This endorsing can be done in a number of ways, they can simply ask their followers to follow you or they can review your product. Just sharing a simple picture of your company or product can do wonders. One key aspect to keep in mind is that you need to make sure that the influencers are from your own niche or is somehow related to your brand. It will not be a great idea to get the endorsement from a fitness model for your technology-related brand or company. Today, we are going to list the top 10 social media influencers from UAE. They are from various fields and can be easily contacted.

Top 10 Social Media Influencers from Dubai(UAE)

1. Sheikh Hamdan bin Mohammed Al Maktoum

Platform: Instagram

Followers: 10 Million

Niche: Lifestyle, Photography

Sheikh Hamdan bin Mohammed is the crown prince of Dubai. With 10 million followers on his Instagram account, he is one of the top social media sensations. The crown prince has a keen interest in photography and constantly shares photos that showcase his hobbies, sports, animals, poetry and adventures on his social media feeds.

Sheikh Hamdan is also a licensed equestrian, a sky diver and a scuba diver. He also has a special fondness for poetry and is known for his romantic poetry in Arabic. His amazing royal lifestyle coupled with excellent photograph skills make his feed all the more interesting which is evident from his huge fan following.

2. Hayla Ghazal

Platform: Youtube

Followers: 7.4 Million

Niche: Cooking, Makeup

This Dubai based Syrian YouTube star has earned over 7 million subscribers at a young age of 23. Hayla launched her YouTube channel when she was just 18 after she was stopped from pursuing a career as a television presenter. She shares videos on topics ranging from cooking recipes, make up tutorials and lifestyle.

Hayla also runs an offline bridal shop named Hayla Couture which she plans to extend to further the brand. She was also appointed as the UN ambassador for gender equality.

3. Rashed Alnuaimi

Platform: Instagram

Followers: 40K

Niche: Music

Rashed Alnuaimi is a singer from UAE with a unique talent of singing Opera. He is first Emirati singer to sing Opera as well Jazz and Pop. It might surprise you but when hearing him you will definitely be impressed. The way he mixes Arabic and English is just too cool to forget.

4. Khalid Al Ameri

Platform: Instagram

Followers: I Million

Niche: Social Issues, Every day life

Khalid Al Ameri is a social media sensation who holds an MBA from Stanford and regularly shares his insights on different social issues. He has also written for publications such as TheNational, Sail Magazine, and MuslimMatters.Org covering areas of education, youth development, and social iissues. His YouTube channel also has more than 658K subscribers where he frequently shares moments from his personal life with his wife and kids. His wife, Salama, also happens to be a famous social media influencer.

5. Huda Kattan

Platform: Instagram

Followers: 44.7 Million

Niche: Beauty and makeup

Yes, you read it right, this lady has more than 44 million followers on Instagram and is the top social media influencer from Dubai. She gained fame from her Blog “Huda Beauty” which she started in 2010 to share posts and tutorials related to beauty and makeup. Huda was declared one of the “ten most powerful influencers in the world of beauty" by Forbes. According to hopperhq, she is one of the highest earning social media influencers from UAE and charges almost 66,000 AED for a sponsored post. Because of her candid views about botox and other cosmetic procedures, she has earned a lot of trust from her followers.

6. Mo Vlogs

Platform: YouTube

Subscribers: 9.26M

Niche: Luxury, Cars, LifeStyle

Mohamed Beiraghdary is a Dubai based YouTuber who uploads Vlogs every day to his YouTube channel named Mo Vlogs. His Vlogs usually contain his luxury lifestyle. His most viewed videos are the ones which are featured on expensive cars. He has more than 9 million subscribers and some of his videos have more than 10 million views. Although he uploads a video daily still his videos easily get more than 2 million views. This shows the popularity of this 25 year old Dubai social media influencer.

7. Bader Najeeb

Platform: Instagram

Followers: 122K

Niche: Cooking

Najeeb, more commonly known as “chef b”, first donned a chef’s apron at the age of 13. With the help of his mum and YouTube, he had two TV shows by the time he was 18 – which he admits was a pretty good exposure for someone who to this day isn’t a professional chef.

“I’m still a student. I am a home cook and I’m aspiring to be a professional chef,” Najeeb says, adding that his passion stems from his love for desserts. “What I love about desserts is that it is the best thing, the thing you look forward to after a meal. My favorite thing to bake is French eclairs … I use actual chocolate, I bake my own crust, I don’t buy anything ready-made and the best part is the cream inside, which is so delicious,” the 19-year-old from Dubai says.

8. Abdullaziz Baz

 Platform: Instagram

Followers: 5.2M

Niche: Humor

Abdullaziz bin Baz is another social media influencer primarily focused on Instagram. He is a Dubai based comedian who makes short funny videos and skits also called vines. His videos combine humor with cultural satire and purpose-filled messages. His talent earned him a spot as a speaker at the Arab Media forum and now he is one of the most recognized Arab comedians on social media with more than 5 million followers on his Instagram page. Abdullaziz also does some charity work and sponsored advertising on his Instagram. In an interview, Bin Baz said that he had three ideals that he looked up to and they were Mr Bean, Kevin Hart and Russell Peters. He loved the way they make people laugh.

9. Taim AlFalasi

Platform: Instagram

Followers: 2.9M

Niche: Travel, Food & Lifestyle

With 2.9M followers on Instagram, Taim is one of the famous social media influencers from UAE. She regularly shares her lifestyle on her YouTube channel which has more than 592K subscribers. Taim is a graduate of Zyad University and is famous for her online radio program the “Taim Show”which she started in 2013.

10. Mohanad Alwadiya

Platform: Twitter

Followers: 1.1 Million

Niche: Real Estate

If you are related to the business of real estate then it is very unlikely that you have not heard the name of Mohanad Alwadia. With over 1.1 million followers he has been dubbed as the "The Wolf of Real Estate". He is also the presenter on the only real estate reality TV show in middle-east "Memaar". He regularly appears on the press and considered as the most reliable source of information when it comes to real estate property.